Healthy Fluid Milk Incentive

HFMI
CFDA 10.530 Active Cooperative Agreement
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Program Funding

Annual program obligations reported to SAM.gov.

Latest annual funding (estimated)
$3M FY2026
$2.8M
FY24
$3M
FY25
$3M
FY26*
* estimated

Program Objective

Healthy Fluid Milk Incentives (HFMI) Cooperative Agreement Project for Fiscal Year (FY) 2025 to support project(s) to increase the purchase of fluid milk among low-income consumers participating in the Supplemental Nutrition Assistance Program (SNAP) by providing incentives at the point of purchase. The total funding amount available for FNS to support this program in FY 2025 is $3,000,000.

Eligibility

Eligible Applicants

  • Department/Agency of U.S. State
  • Department/Agency of U.S. Territorial Gov
  • Nonprofit Organization

Healthy Milk Incentive: Governmental entities (State, local, territory, or tribal agencies), All non-profit organizations must include their 501(c)(3) determination letter issued by the Internal Revenue Service (IRS).

Beneficiaries

  • University Higher Education
  • U.S. Citizen

Ultimately benefits SNAP participants.

How to Apply

Award Procedure

HMI: Application procedures are listed in the NOFO.

Decision Timeline

  • Approval: From 15 to 30 days

Refer to the NOFO for more information

Program details & compliance

Description

The primary purpose of the HFMI project is to develop and test methods to increase the purchase and consumption of qualifying fluid milk by SNAP households by providing them with an incentive at the point of purchase at authorized retailer locations. “Qualifying fluid milk” includes all varieties of pasteurized cow’s milk that (1) is without flavoring or sweeteners, (2) is consistent with the most recent dietary recommendations, (3) is packaged in liquid form, and (4) contains vitamins A and D at levels consistent with the Food and Drug Administration, state, and local standards for fluid milk.

Mission Categories

Primary: Food and Nutrition for Individual and Families

Other categories:
Food Security

Use of Funds

Allowed Uses

HMI: Funds provided under HFMI must primarily provide financial incentives at the point of sale to encourage SNAP recipients to purchase more fluid milk. Contingency Fund: Placed in reserve for use only in such amounts and at such times as may be necessary to carry out program operations.

Restrictions

HMI: Funds awarded under this grant may not be used for any purpose that limits the use of benefits provided under the Food and Nutrition Act of 2008. Similarly, funds awarded may not be used for the purpose of providing access to ineligible items under the Food and Nutrition Act of 2008. Examples include, but are not limited to, giveaways of alcohol, tobacco, firearms, and lottery tickets. Under no circumstances may HFMI awardees engage in any activities intended to persuade or recruit individuals to apply for SNAP benefits. The use of Federal to employ personnel tasked with enrolling individuals in SNAP is strictly prohibited.

Required Documentation

Eligibility is determined by local social service offices based on National eligibility standards. Households must provide verification of identity, income, and resources.
This program is excluded from coverage under 2 CFR 200, Subpart E - Cost Principles.

Reporting & Compliance

Records Retention
3 years

Applicable 2 CFR 200 Subparts

  • Subpart B — General Provisions
  • Subpart C — Pre-Federal Award Requirements
  • Subpart D — Post-Federal Award Requirements
  • Subpart E — Cost Principles
  • Subpart F — Audit Requirements

Contacts

Briana Moody
703-605-0800
1320 Braddock Place, Alexandria, VA 22314
Data from SAM.gov Federal Assistance Listings. Source published: 2026-03-18. Spec v2.0. Last synced: 2026-05-28 07:24:04.